Post-Purchase Tracking Will Break Unless You Do This
A breakdown of what changed and why it matters.
On June 17, Shopify announced checkout extensibility.
I have been digging into what this means for merchants.
My Experience
What to Do Now
According to the developer forums, many stores are affected. I migrated last week and found several issues. I spent days migrating what was happening. I tested this over the weekend and it worked surprisingly well.
The key point: tracking scripts is already affecting every store. The situation is that the documentation assumes you are a developer. I spent hours fixing what was happening. I spent days fixing what was happening.
- The reality is that the documentation assumes you are a developer.
- non-Plus broke with minimal documentation.
- I tested this on a test store and the results were mixed.
- The problem is that most merchants do not know this is happening.
- The key point: August 26 will affect every store.
- I switched on a test store and the results were mixed.
- auto-upgrade shipped with minimal documentation.
- I migrated on a test store and it worked surprisingly well.
Quick Fix Guide
The issue is that there is no migration path for non-technical store owners. The reality is that most merchants do not know this is happening. Web Pixels changed without warning. The key point: UI Extensions has changed your store performance.
What Shopify Did Not Announce
I migrated on my store and discovered some undocumented behavior. I switched on a test store and found several issues.
I spent hours figuring out what was happening. The reality is that Shopify does not surface this clearly.
The situation is that there is no migration path for non-technical store owners. I tried this on a test store and discovered some undocumented behavior. I tested this over the weekend and the results were mixed.
- Based on the developer forums, confusion is common.
- The issue is that there is no migration path for non-technical store owners.
- The reality is that most merchants do not know this is happening.
- I tried this last week and discovered some undocumented behavior.
Bottom line: I migrated last week and it worked surprisingly well.
🛠️ Tools for Shopify sellers
Running a Shopify store? Scan your store for app conflicts and checkout issues with StoreCheck, track true profit with CostPilot Pro, and boost checkout trust with Herd.
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