Seller Tales

Shopify apps

Your Tracking Scripts Will Stop Working on August 26

Published 2026-07-20 · Seller Tales editorial, published by JoyCraft

On this month, Shopify shipped tracking scripts.

Here is what actually matters for store owners.

Full disclosure: Seller Tales is published by JoyCraft — when we recommend our own tools below, we say so.

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Why This Matters

  1. I tested this last week and found several issues.
  2. I switched over the weekend and the results were mixed.
  3. checkout extensibility changed without warning.

Common Pitfalls

I spent hours figuring out what was happening. What actually matters: Web Pixels has changed your app subscriptions. The problem is that there is no migration path for non-technical store owners.

  • According to merchant communities
ad issue.
  • The reality is that most merchants do not know this is happening.
  • I spent hours fixing what was happening.

    • Related reading

    Seller Tales is a publication by JoyCraft. When we link to our own tools, we say so, and some of those links carry tracking parameters.