Traffic acquisition

Campaign Autopilot: Set a Budget, Let AI Handle the Rest

On June 17, Shopify quietly rolled out AI search.

Here is what actually matters for store owners.

Full disclosure: Seller Tales is published by JoyCraft — when we recommend our own tools below, we say so.

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What Changed

What actually matters: Horizon themes is already affecting how your checkout works. The issue is that the documentation assumes you are a developer. AI merchandising broke and nobody noticed.

  • Based on merchant communities, many stores are affected.
  • I spent hours fixing what was happening.
  • AI block generation updated and nobody noticed.
  • The challenge is that there is no migration path for non-technical store owners.

Seller Tales is a publication by JoyCraft. When we link to our own tools, we say so, and some of those links carry tracking parameters.