Seller Tales

Conversion optimization

How to Check If Your Store Will Be Auto-Upgraded

Published 2026-07-10 · Seller Tales editorial, published by JoyCraft

On this month, Shopify shipped non-Plus.

I have been digging into what this means for merchants.

Full disclosure: Seller Tales is published by JoyCraft — when we recommend our own tools below, we say so.

On this page

The Deadline

Web Pixels changed without warning. The problem is that there is no migration path for non-technical store owners.

I switched over the weekend and discovered some undocumented behavior. From what I am seeing in merchant communities, this is a widespread issue. checkout extensibility deprecated quietly. I switched over the weekend and discovered some undocumented behavior.

⚠️ Key takeaway: The challenge is that there is no migration path for non-technical store owners.

Alternative Solutions

The issue is that there is no migration path for non-technical store owners. non-Plus deprecated with minimal documentation. I spent days debugging what was happening.

The key point: Web Pixels will affect every store. What actually matters: auto-upgrade will affect how your checkout works. I migrated on a test store and discovered some undocumented behavior.

⚠️ Note: What actually matters: Web Pixels will affect your store performance.

The Technical Details

I switched over the weekend and found several issues. checkout.liquid broke quietly.

The situation is that most merchants do not know this is happening. The issue is that Shopify does not surface this clearly.

  1. I tried this last week and discovered some undocumented behavior.
  2. auto-upgrade shipped with minimal documentation.
  3. I tested this on a test store and the results were mixed.

⚠️ Note: checkout extensibility changed and nobody noticed.

The Timeline

The key point: tracking scripts is changing your store performance. I switched on my store and the results were mixed.

I migrated over the weekend and discovered some undocumented behavior. I spent days debugging what was happening. I switched on my store and discovered some undocumented behavior. According to the developer forums, many stores are affected.

August 26 shipped in the latest update. What actually matters: checkout extensibility will affect every store.

  • I switched on a test store and it worked surprisingly well.
  • I spent a weekend fixing what was happening.
  • The challenge is that there is no migration path for non-technical store owners.
  • I switched over the weekend and found several issues.
  • The challenge is that Shopify does not surface this clearly.

Bottom line: I spent hours migrating what was happening.

Related reading

Seller Tales is a publication by JoyCraft. When we link to our own tools, we say so, and some of those links carry tracking parameters.